Carbon Market: Betamax, Still on Sale
Sony stopped making Betamax tapes in 2016. In Cebu, Betamax is still on sale. It comes on a stick.
Here, Betamax is made from chicken or pig blood, set into dark little blocks and grilled. The name is said to come from the shape, which is roughly that of an old video cassette. Adidas, in the same line of work, are chicken feet.
I have had both, though not at Carbon. Betamax tastes like liver with the flavour turned down. Adidas is like chicken skin, without the grease.
Isaw
The skewer I had at Carbon was isaw: chicken or pig intestines folded back and forth onto a stick and grilled. Mine was chicken.
I had expected something like horumon, the grilled offal of Japanese barbecue: chewy, and a little funky. It was much closer to ordinary meat, and there was nothing funky about it at all.
A little nervous
I’d read quite a bit about Carbon, much of it about safety. I went with my driver, feeling a little nervous.
It was a market, and everyone behind a stall was selling something. They all talked to me, cheerfully.
Carbon is one of Cebu City’s oldest markets. The name, it is said, comes from coal, kept here for the trains in the early 1900s, not from anything on the grills.
Then my driver recommended something to eat.
It was tuslob buwa, which means, roughly, “dip in the bubbles”. Pork brain and liver are cooked down in a shallow pan until the sauce thickens and froths, and you tear off pieces of puso, rice cooked in a pouch woven from coconut leaves, and dip them in while it is still bubbling.
My stomach was already feeling heavy. I had the mixed seafood instead: shellfish and corn, out of a big pan, and very good. At Jayvin’s BBQ, the board listed it at 120 pesos. Most of the other dishes were stews, at 50 or 60.
Of all the places I went in Cebu, this was where I felt closest to the city’s everyday life, and it was a lot of fun.
The fly swatter
At one of the skewer stalls, a girl was keeping the flies off the food with a long-handled swatter. That was her job.
She asked me to take her picture. She gave the camera a huge smile, and kept hold of the swatter.
It is the photograph at the top of this page.
Location
Restaurant
Carbon Market
In downtown Cebu City, near Freedom Park
59 M. C. Briones Street, Cebu City, 6000 Cebu, Philippines
Practical Information
- Dishes
- Chicken isaw and mixed seafood (eaten in May 2023)
- Visitor note
- In May 2023, I ate at The Barracks, a covered food hall beside Freedom Park. It closed on 30 June 2025, and its vendors were moved to Pusô Village, within the redeveloped market. Whether the stalls in these photographs are still trading is not known.
Information last checked: October 23, 2026 (Market location and the closure of The Barracks checked; individual stalls, opening hours and current prices are not confirmed.)
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